Blog
I had a chat with Al Comeaux of Primed for Change, who I included in last week’s post of “meme-able” motivational quotes. I thought it was important to expand on just what he meant by the need for the PR pro to be “the smartest person in the room.”
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I think it’s critical we ensure our clients understand that target audiences and messaging are the two most important pieces of the communications puzzle. It sounds so obvious, but I know you, my lovely PR peeps – you are not digging into this the way you should. Flub it on the audiences and your messages…
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If you’re like me, you want to use your communications expertise to help clients nurture and strengthen relationships with all the people most important to them – inside and outside the organization – so they can be more successful. You know businesses thrive when they approach communications strategically, so when you witness how internal issues…
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We’re one month and a few days in, y’all. I already feel my word for the year (fearless) has been tested. For 2021, my “fearless” means being deliberate and unapologetic about asking for what I need and going for it no matter what. If you set big goals, you’ve got to have an even bigger…
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