We’re one month and a few days in, y’all.
I already feel my word for the year (fearless) has been tested.
For 2021, my “fearless” means being deliberate and unapologetic about asking for what I need and going for it no matter what. If you set big goals, you’ve got to have an even bigger mindset to reach them (and to anchor you when the inevitable obstacles surface). So, I’m being very intentional and walking fully in that fearlessness!
Last month, I hosted a four-week series called StratChat. I’d thought about doing it forever, so it was empowering to see it come to life. I got to share my passion for strategic communications with amazing women who very generously offered their expertise – at 8:00 on a Monday morning! Thanks to those of you who joined each week or watched the sessions later. If you missed StratChat and would like to check it out, you can find all the sessions here.
I’m determined to elevate our profession so we all become that trusted advisor every company needs. To do that, I believe we have to be fearless and break free of the “PR=media” mindset. And to break free, we have to have a great framework we use consistently. And that framework is the strategic communications planning process we covered during StratChat.
See what I did there? 🙂
Here’s to a February of fearless growth!
Jennifer
Check out 5-Figure Planning, the online course I created to help communicators who want a tried-and-true framework to guide their work, earn the respect of senior leaders, and the confidence to charge premium fees.
If you’ve got planning down, you may be ready to level up to Corporate Messaging for Communicators, my signature five-week “train-the-trainer” program + mentoring where you’ll learn how to get buy-in, prepare for and lead cross-departmental corporate messaging sessions worth $5K or more! Reach out to me to chat about whether it’s right for you.