Blog

How Dare You Speak Out?

By Jennifer R. Hudson / December 7, 2022

In October, I attended the Spark with Luly B conference and was inspired by both the energy in the room and her intentional efforts to give women a voice. When a conference attendee shared her story, she said she was constantly asking herself “How dare I think that I could do XYZ”? Luly challenged her…

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I Choose Gratitude

By Jennifer R. Hudson / November 23, 2022

There’s nothing I love more than a table full of family and friends discussing interesting topics around delicious food or drinks, so Thanksgiving has always been particularly meaningful for me.  I’m not gonna lie – when my eyes were opened to the sadness the holiday represents for many Native Americans, it left a hole. I…

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Are You Spooked About Pushing Back on Senior Leaders?

By Jennifer R. Hudson / October 28, 2022

It’s the “spooky season,” but that doesn’t mean you have to be afraid of pushing back when senior leaders ask you to develop external communications about an issue or topic you know is not aligned with the reality of what’s happening inside the organization. 😅 If you want to be the trusted advisor your company…

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Start with Core Values, They’re the Foundation of Everything

By Jennifer R. Hudson / August 18, 2022

When I talk to organizations about living out core values in every area of the business, it’s really because I care deeply about internal staff and I want them to know that the company they work for stands for something bigger. Whether it was great customer service or quality products, knowing that my past employers stood for…

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Communications As A Capacity-Building Function for Nonprofits

By Jennifer R. Hudson / July 17, 2022

Communications is a critical, capacity-building function for nonprofits. And not just for fundraising, but for the entire organization. Or at least it should be. In this interview with Jarrett Ransom of The Nonprofit Show, I share this little nugget about communications as capacity-building. It was a surprise to Jarrett, but this belief has always driven…

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5-FIGURE PLANNING

PR Pros Are Getting Results, And I’m So Proud of Them!

By Jennifer R. Hudson / May 26, 2022

I knew I had something special when I launched Corporate Messaging for Communicators a few years ago.  I wanted to advocate for communicators to embrace strategic communications as the de facto way they work and I wanted to provide a powerful tool for them to do that. As I developed the program, I interviewed PR and marketing…

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Lessons From My Daughter On The Power Of A Plan

By Jennifer R. Hudson / May 12, 2022

This year, my daughter Sophia is on the hunt to find the higher ed institution she will call home in less than two years. She has carefully curated our college visits and developed meticulous itineraries that ensure we not only maximize the campus tours but also spend time enjoying the city we’re visiting. I am…

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“Singin’ Out of the Same Hymnal” Is Vital to Communications

By Jennifer R. Hudson / May 4, 2022

I always say I love it when a company’s employees are “singin’ out of the same hymnal.” It evokes strong imagery from my church choir days, but also reminds me of a role we often play as communications professionals: that of the choir director!  When folks are attuned (see what I did there? 😃) to company…

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Let’s Expand Your Zone Of Genius Together!

By Jennifer R. Hudson / April 14, 2022

I don’t just believe in being a mentor and coach. I think it’s important that I have them, too!  When I felt called (yep – it’s that deep) to show other communications pros how to lead strategic corporate messaging sessions,  I knew I had a great framework that would help them build confidence and do…

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Lessons From My Son About Your Target Audience! 

By Jennifer R. Hudson / March 11, 2022

I’ve always been impressed with my son’s uncanny ability to connect with people of any age. Whether he’s ensuring a lone little kid has a playmate or schooling older adults on smartphone or computer skills, Patrick always finds a way to engage and build trust. I suspect it’s not only because he has an infinite…

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