Blog

The Cost of Inaction

By Jennifer R. Hudson / November 3, 2021

Remember the early days of your career, when you were nervous about making mistakes, but pushed past your fears to put yourself out there for new opportunities? You eventually got to a place with your work where you felt confident about what you knew (and maybe a little overwhelmed with what you didn’t).  You got…

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How Communicators Can Hold Brands Accountable

By Jennifer R. Hudson / October 27, 2021

It’s been more than 16 months since the summer of 2020. It was a brutal summer for the world, and it brought a lot of issues to the forefront of our minds. The murders of George Floyd, Breonna Taylor, Ahmaud Arbery, and countless others forced us to have very direct conversations about race and its…

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How I Got Over Myself And Invested In Professional Development

By Jennifer R. Hudson / October 20, 2021

I’m a strong believer in the power of professional development. For years I held out on investing in myself because I was “too busy” or worried I wouldn’t connect with the people in the group. I’m glad I got over myself.  During the past two years, I have invested in an online course creation program,…

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How To Show Senior Leaders Your Value

By Jennifer R. Hudson / October 14, 2021

Those of us in PR and marketing often joke about why being a best-kept secret isn’t necessarily a great thing.😕   So when I think about how I can help PR pros build a purposeful and lucrative business by offering strategic services that allow them to play in their zone of genius and create the kind…

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Do These 3 Things to Support Leaders with Covid Communications

By Jennifer R. Hudson / September 15, 2021

I’ve seen companies still wrestling with the best way to implement and communicate their pandemic return-to-office policies.  CEOs are worried about the ideal way to support staff who are uneasy about heading to the office in the face of the Delta variant, but most companies still plan to have “butts in seats” by the end of the…

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Are You Prepping Your Clients For Q4?

By Jennifer R. Hudson / September 7, 2021

It’s September and the end of the year will soon be upon us! How are you prepping your clients for the fourth quarter?  Consider the ways your expertise can help your clients accomplish their remaining goals for 2021. As a trusted advisor, you should be aware of upcoming action items key departments are working to deliver or…

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You Are Powerful Beyond Measure

By Jennifer R. Hudson / September 7, 2021

“Our deepest fear is not that we are inadequate. Our deepest fear is that we are powerful beyond measure.” — Marianne Williamson  The idea that those who strive for excellence are in fact fearful of achieving their dreams seems contradictory, but I know I’ve had moments of “holy crap!” when I, at long last, reach…

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Public Relations Myths–Busted Part 2

By Jennifer R. Hudson / August 24, 2021

Last week I shared four of the most common misconceptions about communicators I’ve encountered throughout my career. As I said, they’ve required some uncomfortable conversations, but showing clients how they can more strategically engage my services has allowed me to command the fees I know I deserve. Take a look at the final three!  5. PR Only…

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Common Myths About PR Pros–Busted!

By Jennifer R. Hudson / August 20, 2021

4 of the Most Prominent Misconceptions about Public Relations Professionals Those of us who work in public relations often roll our eyes at how we’re portrayed in the media. It’s usually unflattering. We’re often anti-heroes you hate to root for, but can’t stop watching each week. These misrepresentations lead to a huge disconnect between the…

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What it Really Means to be the “Smartest Person in the Room”

By Jennifer R. Hudson / July 13, 2021

I had a chat with Al Comeaux of Primed for Change, who I included in last week’s post of “meme-able” motivational quotes. I thought it was important to expand on just what he meant by the need for the PR pro to be  “the smartest person in the room.” 

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